The latest McKinsey report Internet matters: The Net’s sweeping impact on growth, jobs, and prosperity share some interesting insights into how the usage of internet is benefiting users across the globe. I found some of the pointers very insightful for the study and understanding of the Indian as well as the global market:
- Internet’s contribution to India’s GDP in 2009 at 3.2 per cent is higher than China
- Countries with high internet contribution to GDP correlate to those with strong internet supply ecosystem
- Access to appropriate funding help countries gain prominence in the Internet ecosystem
- Creating and promoting deregulation and appropriate legal framework and policies help accelerate the growth of Internet
- SMBs using web technologies extensively are growing more quickly and exporting more widely
There is no doubt that Internet is and will continue to play a major role in socio-economic development of the global citizens. The fast growth and benefits of Internet will give rise to trends that will impact the way we do business, and the way the government frames the rules and policies. The trends that I see emerging as a result of the positive impact of Internet are as listed below:
- Local consumption of internet will further increase
- There will be a rise on the Infrastructure investment
- Internet will be further used as a growth propeller
- The business leaders will strongly propagate the internet journey
- Policies and legal frameworks on Internet will be standardized and strengthened
- There will be huge spike in the internet usage among the SMBs
- Internet will help education move to the remote areas
- Internet will enable and empower the rural entrepreneurs, and enable them to connect with the worldwide audience









